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Summer Cookout Survey Garners Broadcast Viewers

Kim Baker

Director, Digital Initiatives

photo credit: AFBF Photo, Philip Gerlach

AFBF’s summer cookout survey garnered 1.7 million broadcast viewers (local and national) in the week leading up to July 4. A multi-media news release on the survey results featuring Dr. John Newton revealed Americans are paying slightly less, on average, for a summer cookout this summer.